If someone had told me five years ago that I would earn thousands of dollars a month from my online businesses through YouTube, I would have laughed in their face! Well, it happened and now I know why. If a picture is worth 1000 words, what does a 3 minute video say? To a billion?
Alexa.com is the company that tracks the popularity of a website on the Internet. In November 2009 alone, almost 74 million users watched over 1.1 billion videos! As of November 15, 2009, a recent YouTube press release stated that 20 hours of videos are uploaded every second. According to alexa.com, YouTube is ranked as the fourth most popular site on the internet globally, behind only Facebook, Yahoo and the £800 guerrilla in the room, Google.
Now this is what really surprises me. Alexa estimates that there are 360,985,492 GLOBAL Internet users. We are told that 20.5% of GLOBAL internet users visited YouTube during a 3-month period. 23.7% from the US alone. What does this mean?
Let’s do the math.
360,985,492 Global Internet Users.
20.5% of them visit YouTube.
360,985,492 users x 20.5% visits = 74,002,026 people!
Anywhere there are more than 74 million people doing anything, that’s a market.
That’s seventy-four million reasons to learn to master this little thing called YouTube. And I’m going to show you how the big guys play on YouTube and how they generate thousands of dollars every month through video marketing. Again the reason why? From the numbers, we see that people search for videos online to entertain themselves, plan trips, before making purchases, or just about anything else you can think of.
If you’re not using video marketing tools, you’re leaving thousands of dollars per month on the table. And again, YouTube marketing works ONLY if you are using this concept that we keep talking about and teaching our Network Marketing friends. You guessed it, attraction marketing!
By combining attraction marketing with video marketing we are combining the two most powerful marketing tools. People want to do business with people they know and trust. Either of these two things is missing and you fail. Video allows people to see who we are. Listen how we talk. You feel a connection with someone who can really help you solve a problem or challenge. Other media, with the exception of television, do not do all of these things.
So why not advertise on television? Just call your local cable station. $650 for them to shoot a video. Then $25 or more for each time they show the video. Now consider, how many channels are on your cable box? One hundred, two hundred, five hundred or more channels if you have satellite TV. How much would it cost to run a TV ad on each channel per day?
Why do we like YouTube? If you didn’t know, YouTube is Free. That’s the kind of marketing I like to do, Free. It doesn’t cost a dime. It doesn’t cost a dime. I’ll say it again because it’s my favorite form of advertising, Free.
