While developing a strong foundational brand identity and good brand design development requires strategy, there are many small tools that we don’t know that, like small drops that form the sea, help build a great brand.

Gmail is 2.0. Already with your Google Buzz. Exactly two years after Yahoo launched Yahoo Buzz. Gmail has a lot of features in its Google Lab feature that should have been integrated a long time ago. Really quite useful tools that can be used for all kinds of activities, from top corporate business management to daily household expense control budgeting, resumes, business and marketing plan templates, etc., but most of all for tasks of corporate administration and social networks according to my experience. .

Everyone who has emailed you is automatically added to your Google Buzz. Google Buzz has many social networking features, but it’s not as open as Twitter or Facebook.

For example, any update will show only for your contacts, many experts in the field of social networks say that Google Wave is much better and that they should improve Google Wave better instead of releasing a “new” feature that is not new at all , is a compendium of functions that were already pre-installed in the Google lab and that we will discuss now.

Gmail has a lot of features in its Google Lab feature that should have been integrated a long time ago. Really quite useful tools that can be used for all kinds of activities, but mostly for social media tasks from my experience.

Google lab is as the name says, it is a way to make your email experience more useful and friendly by doing things in less time with the best efficiency, quality and time.

Really important stuff nowadays, right? Google, the most well-known search engine, and all search engines are gradually trying to be more social, while social networks like Facebook, Twitter, etc., are trying to be more searchable, because of this, the Google lab has implemented “social search” which is a new implementation in the google lab archives.

Google lab has quite a lot of tools and most social media users don’t know how to use them, particularly I haven’t read about them on the net, I am using most of them and they have really helped me. I would say much. Here I share some to help my social media community.

These labs are constantly changing or updating, right now the current labs are still the same and to my knowledge they haven’t removed any yet and I see high ratings.

By activating these features, you just have to go to the upper right section of your Gmail account. There is a lab icon, click on that icon and it will take you to a list of them. Just choose the one you really want or think can help you with your social media, business or home work by checking “Enable” or “Disable”. These are some:

*The famous Google documents and their preview functions. You can see what’s in a doc file; you can preview them in HTML, for example. You can save and keep all the files you need and keep track of them anytime you need them, at the same time you can set it to perform tasks at certain time periods or share them with anyone at any time, there are options where keeps them with the original extension without converting them to Google documents.

You can create a Word document, a presentation, a spreadsheet, a form, or choose from over 2,000 templates. These are really rich and really useful, ranging from basic to complex resumes, job cover letters, family budget planners, monthly and yearly, utility bill, project management schedule, research paper, monthly family budget, etc. ., etc. Quite useful for daily work on social networks.

* With Gmail’s YouTube Previews in Mail feature, you can see YouTube screenshots of links someone sent you, if you’re busy or just don’t want to wait for it to load, etc., you can preview sooner . With Picasa Previews in Mail, Flickr Previews in Mail, and Yelp Previews in Mail let you do the same thing as soon as you see the message in your email.

*Google voice mail player allows you to receive voicemail notifications via email, the most interesting thing is that you can configure it with a normal phone; You can receive alerts via email.

*Gmail message translation, this feature allows you to translate your email messages in real time.

*TwitterGadget helps you control your Twitter account from your Gmail account, helping you enrich your Twitter experience without leaving Gmail. Integrating them is simple and easy, just click the link and follow the instructions.

*The Gmail QuickLink feature helps you organize your bookmarks by creating short links so you can locate any data or information you need.

* Gmail signature and random Gmail signature settings help you add a personalized and unique signature, the second helps you add a daily inspirational or business quote, this rotates every time you check or send an email.

*If you are a workaholic and don’t notice time passing and have a brilliant idea or want to contact someone but definitely forgot your time zone, Gmail Sender Time Zone feature is the one for you, you can set this app by country, time, etc., it will show what time it is there.

* With the forgotten Gmail attachment detector, you will never forget to attach a file in your email.

*Google Buzz for mobile allows you to have all these tools on your mobile.

There are many other tools that you can explore in your Gmail, take the time to learn about and explore them as soon as possible and get the most out of them.

The main cause of all these trends is the fact that Social Networks are giving more opportunities and options to companies to experiment with other ways of increasing their values ​​regardless of what type and on the other hand as a research carried out by the School of Medicine from Harvard, Social Networks allow human beings to assert themselves in their own inner reality: “Happiness spreads through social networks like an emotional contagion,” they say.